これが売れてる【BUSINESS & SELF-CULTURE】
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1
AI Human Fusion A non-techy human-first approach to AI for busy leaders【電子書籍】[ Leanne Shelton ]

AI Human Fusion A non-techy human-first approach to AI for busy leaders【電子書籍】[ Leanne Shelton ]

<p><strong>How to use AI to enhance creativity and productivity - without sacrificing the human touch.</strong></p> <p>The rise of artificial intelligence (AI) has opened a floodgate of emotions - including nervousness and excitement. However, with so many AI tools on the market and consistent updates, the strongest emotion of all is often overwhelm. Leaders are under immense pressure to adopt ・・・(略)
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AI or risk falling behind - but where do they start?</p> <p><em>AI-Human Fusion</em> is a refreshing, practical 'non-techy' guide which introduces the HABITS Framework. This human-first approach helps leaders implement AI and build confidence throughout their teams.</p> <p>Within this holistic framework, you'll learn how to build positive AI habits through:</p> <ul> <li>Professional and personal insights from over 50 contributors across various industries</li> <li>Guidance for building well-crafted, bespoke prompts and AI project briefs</li> <li>Nuanced discussions around AI ethics, data privacy, and legal considerations</li> <li>Real-life human stories, use cases, and actionable tips.</li> </ul> <p>Leanne Shelton is a global AI coach, trainer, and keynote speaker with a background in marketing and copywriting. She is the CEO and Founder of HumanEdge AI Training. Always people-oriented, Leanne believes AI is a tool to amplify human experience and expertise - not replace it.</p>画面が切り替わりますので、しばらくお待ち下さい。
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2
Think and Grow Rich: The Landmark Bestseller Now Revised and Updated for the 21st Century THINK & GROW RICH (Think and Grow Rich) [ Napoleon Hill ]

Think and Grow Rich: The Landmark Bestseller Now Revised and Updated for the 21st Century THINK & GROW RICH (Think and Grow Rich) [ Napoleon Hill ]

THINK & GROW RICH Think and Grow Rich Napoleon Hill TARCHER JEREMY PUBL2005 Paperback English ISBN:9781585424337 洋書 Business & SelfーCulture(ビジネス) SelfーHelp



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3
Million Dollar Weekend The Surprisingly Simple Way to Launch a 7-Figure Business in 48 Hours【電子書籍】[ Noah Kagan ]

Million Dollar Weekend The Surprisingly Simple Way to Launch a 7-Figure Business in 48 Hours【電子書籍】[ Noah Kagan ]

<p>**AN INSTANT <em>NEW YORK TIMES</em> BESTSELLER</p> <p>The founder and CEO of AppSumo.com, Noah Kagan, knows how to launch a seven-figure business in a single weekendーand he’s done it seven times. <em>Million Dollar Weekend</em> will show you how.**</p> <p>Now is the best time in history for entrepreneurship. More than ever, the world needs new businesses and it’s cheaper than ever to create・・・(略)
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them.</p> <p>And, let’s be frank: most day jobs suck. People spend too much time doing too much work for too little moneyーand they know it. They want out.</p> <p>But, if the barriers to starting a business are getting lower and lower, why is it SO HARD TO DO for SO MANY PEOPLE? Why are there so many wantrepreneurs playing at business on social media and so few entrepreneurs actually running them?</p> <p>Ask yourself:</p> <ul> <li>Do you want to work for yourself, or start a side-hustle, but it all feels too risky and unpredictable?</li> <li>Have you spent time or money on things like websites and logos, but still have no customers?</li> <li>Are you brainstorming endlessly and waiting for the perfect idea to strike?</li> </ul> <p>All those Frequent Excuses are solvable. The plan is simpleーso simple it can be completed in a single weekend, but so powerful that Kagan has used it to build seven businesses now worth more than $1 million:</p> <ul> <li>Find your Creator’s Courage to overcome your fear and have fun!</li> <li>Use the "Million Dollar Weekend" Process to get customers EXCITED to give you money.</li> <li>Automate your business so it can grow while you sleep.</li> </ul> <p>By Monday, you’ll have a market-tested, scalable business idea and you’ll be a entrepreneur on the path to seven figures. <em>Million Dollar Weekend</em> is the path to creating your dream life and attaining financial freedom. LFG.</p>画面が切り替わりますので、しばらくお待ち下さい。
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【価格】1,740  (2025/11/05 14:25:38 現在)
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4
?們公司到底在賣什麼?:找到賣點,生意就來!傳奇策略顧問師不藏私行銷祕笈全公開【電子書籍】[ 王直上 ]

?們公司到底在賣什麼?:找到賣點,生意就來!傳奇策略顧問師不藏私行銷祕笈全公開【電子書籍】[ 王直上 ]

<p><strong>?不一定需要一個品牌策略,更不一定要有一句強有力的slogan,但一定要清楚自己在「賣什麼」!</strong></p> <p><strong>一本突破盲腸的超級行銷寶典,不僅要?助?想清楚「賣什麼」,還要好好?出來!</strong></p> <p>儘管AI快速飛躍,行銷環境與媒介瞬息萬變,但做生意的最根本關鍵,就是明確定義要「賣什麼」。
看看市場上的常勝軍:</p> <p>● 為什麼提神飲料「保力達B」能?長期屹立不搖?</p> <p>●「全聯」成為超市一哥的轉型關鍵為何?</p> <p>● 漱口水「李施徳霖」如何翻轉味道?喉的負面形象?</p> <p>● 賈伯斯的「蘋果電腦」如何從微軟手中奪下個人電腦市場?</p> <p>●「金色三麥」如何力抗台灣?酒、海尼根和麒麟?</p> <p>正是因為它們在競爭格局中創造了差異,同時又滿足消費者的需求。続きを見る。

/>擁有三十年品牌管理與行銷經驗的王直上認為,「賣什麼」的根本邏輯其實很簡單,就是在「市場」、「消費者」、「競爭者」、「企業自己」這四件事上迂迴穿梭,簡言之,一個成功的品牌或行銷戰略提案,就是在?一個把這四件事好好串在一起的精采故事。
</p> <p>無論小公司、大企業,想對了「賣什麼」,就有機會在紅海中找到優勢、在藍海中創造新局!</p> <p><strong>一本帶?扎穩馬?的行銷寶典──</strong></p> <p>● 從「市場」、「消費者」、「競爭者」、「企業自己」找到「賣什麼」的致勝路徑。
</p> <p>● 從四大面向(環境與趨勢、人心與痛點、競爭對手、自身條件)找到最能放大?品/品牌力量的最大支點。
</p> <p>● 明確自身的生意來源(吸引非使用者、轉化競爭品牌的顧客、増加顧客購買量或頻率、讓顧客購買更多?品線)以及優先順序。
</p> <p>● 市場大玩家與小玩家的品牌策略大不同。
</p> <p>● 用數字分析生意,聚焦策略觀點,形成品牌主張。
</p> <p>● 善用工具分析品牌優劣勢,找到競爭差異的空間。
</p> <p>● 用故事?好品牌或行銷戰略提案,用圖像強化策略觀點,提高一次過關的機率。
</p> <p>書中充滿資深策略顧問師細膩的市場觀察、幽默思維與實戰技巧,透過大量成功案例?明,從策略思考、形塑發展、分析工具到提案包裝,把行銷人最需要的能力,拆解成清楚可學且能落地的明確?驟,打造出一套完整的生意策略。
讀完這本書,保證?會在競爭格局中找到獨一無二的位置,讓?的存在變得不可取代!</p> <p><strong>【登峰推薦】</strong></p> <p>丁菱娟/影響力品牌學院創?人</p> <p>沈方正/老爺酒店執行長</p> <p>盛治仁/雲品國際董事長</p> <p>劉奕酉/ハクテツ行銷顧問策略長</p> <p>劉鴻?/全聯福利中心行銷部協理</p> <p>トウ臺賢/前「我是大衛廣告」董事長</p> <p>鄭緯筌/專欄作家、講師、企業顧問</p> <p>蕭富峰/輔大廣告系副教授</p> <p>Wawa?玉琥/廣告樂血研究院院長、法樂數位聯合創?人</p> <p>Lynn/三分鐘|行銷在學中創?人</p> <p>在?多共事過的策略規畫者中,直上是我尤其敬佩的一位。
……唯一讓我感到遺憾的是,這本書未能在我年輕時出現。
</p> <p>──トウ臺賢(前我是大衛廣告董事長)</p> <p>無論?是剛入行的行銷新鮮人,還是有多年經驗的品牌經理,甚至是正在思考下一?的創業者,這本書?對?得上忙。
</p> <p>──丁菱娟(影響力品牌學院創?人)</p> <p>這是一張能帶?走出迷霧的地圖,也是一套讓?少走冤枉路的工具。
</p> <p>──劉奕酉(ハクテツ行銷顧問策略長)</p> <p>我最欣賞這本書的,是它讓策略能?落地。
……願這本書,在?需要的時候,剛好在?手邊。
</p> <p>──鄭緯筌(專欄作家、講師、企業顧問)</p> <p>這本書不只單純談論最新的技術或工具,也帶我們回到行銷與品牌的根本,重新思考「為什麼」與「如何」。
</p> <p>──Wawa?玉琥(廣告樂血研究院院長)</p> <p>只要能?融會貫通本書的?容,相信對於打通行銷/品牌策略的任督二脈,可以起到一個相當好的作用。
</p> <p>──蕭富峯(輔大廣告系副教授)</p>画面が切り替わりますので、しばらくお待ち下さい。
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【価格】1,641  (2025/11/05 14:25:38 現在)
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5
讓成交更優雅:與顧客共創故事,法國精品銷售教母的情緒價?課【電子書籍】[ 康絲坦絲・?維 ]

讓成交更優雅:與顧客共創故事,法國精品銷售教母的情緒價?課【電子書籍】[ 康絲坦絲・?維 ]

<p>法國精品銷售教母30年來的「銷售感性」,<br /> 在動動手指就能消費的年代,?如何讓人願意走進門市消費?</p> <p>本書作者康絲坦絲・?維是巴黎精品銷售領域的靈魂人物,曾任Herm?s、Dior、Cartier、Chanel、LV等品牌的顧問與講師,30年來協助超過50家精品牌打造?柔且有力量的前線團隊。
出身法國銀器與葡萄酒貿易世家,?深諳「?話之外的溝通」,也因此?的課堂與實戰筆記,被許多高階品牌人與訓練講師奉為圭?。
</p> <p>這本書沒有寫給晉升百萬業務的「進階教條」。
<br /> 只有提升?心中「人性敏感度」的私房課。
</p> <p>?維總?:「真正的成交不是靠?服,是從理解的開始。
」?曾遇過一位學員怯生生地?:「我不知道怎麼跟客人開口。
」?遞上一張紙條:「???不知道,表示?已經開始了。
」・・・(略)
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三年後,這位學員成為百萬超級業務,靠傾聽打動顧客。
?一位學員在線上銷售時,遇到全程黒畫面的顧客,卻仍照著?維教的節奏慢慢?話,最後收到一句話:「謝謝?,讓我覺得不是一個人。
」</p> <p>?維始終用「銷售感性」鋪?信任,讓成交在被理解的瞬間發生。
因為?清楚了解,顧客買的不只是商品,更是理解與認同。
這正是?能在巴黎精品界屹立不搖的原因。
?將法式優雅與機智運用在精品銷售上,用層層累積的「銷售感性」,這樣與顧客共感,共創令人深刻的好故事:</p> <p>?用共創故事,取代?個好故事<br /> 「銷售是合作關係,不是競技場。
」顧客不是對手,是一起創造故事的共同編劇。
與其強行宣傳品牌故事,不如從顧客的故事裡,巧妙置入商品,共創一個令人深刻的暖心故事。
</p> <p>?人性比演算法更有黏性!讓顧客感受到「被理解」<br /> 用感知取代銷售技巧。
作者在本書親自示範,如何用語速、呼吸、停頓,創造安全感,創造一個讓人敞開心房的空間。
</p> <p>?善用法式機智,從「謝謝,我就看看」變成「只想找?買」<br /> 顧客帶走的是商品,但實際上購買的是自我認同,把話語權留給顧客,就是轉變的開始。
</p> <p>真正的銷售,不在於?服,而在於理解。
<br /> ?維濃縮30年精品銷售經驗,告訴我們,精品創造的價?是被看見、被認同。
<br /> ?次對話都是信任的鋪?,?筆成交都是心與心的交會。
</p>画面が切り替わりますので、しばらくお待ち下さい。
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6
Executive Functioning Workbook for Adults Exercises to Help You Get Organized, Stay Focused, and Achieve Your Goals【電子書籍】[ Blythe Grossberg ]

Executive Functioning Workbook for Adults Exercises to Help You Get Organized, Stay Focused, and Achieve Your Goals【電子書籍】[ Blythe Grossberg ]

<p><strong>Take charge of your future with sharper executive functioning skills</strong></p> <p>Executive functioning is the ability to get organized, plan ahead, and stay focused. If your executive functioning skills could use a boost, this workbook is the perfect place to start! No matter your job or lifestyle, the simple strategies inside will help you feel more in control so you can thrive.・・・(略)
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</p> <ul> <li><strong>Get started right away</strong>ーFind in-depth information about how executive functioning works, along with self-assessments, advice for breaking bad habits, worksheets to keep you on track, and more.</li> <li><strong>Take it one step at a time</strong>ーThis book breaks down each aspect of executive function and offers step-by-step guidance that's easy to understand and stick with for long-term results.</li> <li><strong>Target nine essential skills</strong>ーExplore exercises designed to improve: attention and focus, organization, task initiation, planning and prioritization, self-monitoring, working memory, flexible thinking, emotional control, and impulse control.</li> </ul> <p>Get the tools you need to feel more productive and achieve your goals with the <em>Executive Functioning Workbook for Adults</em>.</p>画面が切り替わりますので、しばらくお待ち下さい。
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【価格】1,280  (2025/11/05 14:25:38 現在)
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7
十倍放大:用心賞識自己,讓人生全面突圍【電子書籍】[ 洪培芸 ]

十倍放大:用心賞識自己,讓人生全面突圍【電子書籍】[ 洪培芸 ]

<p><strong>十倍放大對自己的信心、賞識與珍愛……</strong><br /> <strong>厚植?在本錢,</strong><br /> <strong>就不怕日後的不順遂或打?,扣光?的勇氣與行動力。
</strong></p> <p>人生從來不是贏在起?點,而是贏在轉捩點。
<br /> 16年臨床心理師?程,獨創強大?在自我的關鍵,<br /> 洪培芸陪?越行動越明白,活出今生最好的安排。
</p> <p><strong>這不僅是一本心靈指引,更是一?行動指南。
</strong><br /> <strong>關鍵只有一個:不要停。
</strong><br /> <strong>十倍放大?的自信,別讓自己退縮動不了。
</strong><br /> <strong>只要行動起來,就能活出?的最好可能!</stron・・・(略)
続きを見る。

g></p> <p>過去,作者曾有許多精采的創作,深究心理的創傷與困境。
如今,他轉身發現人生困境的一個新解方:一個人能不能終結今生的苦難,取決於?心的強度。
</p> <p>透過16年心理師工作經驗、深刻洞察及自我實踐,他理解到要跨越來自原生家庭、親密關係、工作職場、人生迷惘等各種困境,就要「十倍強化自己」,並以「持續行動」,一天一天加深對人生的掌控力。
</p> <p>他從自身的心路?程出發,以具體案例與日常策略,提供一套有效提升?心強度的行動系統,帶領讀者探討成長及突破的五個動能及關鍵,並破解算命、各種心理測驗及分類的迷思,正向自驗預言。
透過本書,?將能從迷惘中找到方向,在逆境中累積力量,對人生?生更長遠、更寛廣的全面提升。
</p> <p><strong>專文推薦</strong><br /> ?若權 作家/廣播主持/企業顧問<br /> 楊斯? 《人生路引》《要有一個人》作者<br /> 鐘穎 心理學作家/愛智者書窩版主<br /> ?旭烈 ?聲音Podcast主持人<br /> 陳賢篤Charles Chen 美國新時代基金會創?人</p> <p><strong>【本書重點】</strong></p> <p><strong>?是否正面臨人生?關,無法突破困局?</strong><br /> <strong>?是否?望活出更有意義更自在的生活?</strong><br /> <strong>?是否希望擁有強大的?心力量,迎接?一個挑戰?</strong><br /> <strong>現在就開始行動,?比想像中更強大!</strong></p> <p>切換人生模式的第一?,就從「當下」開始:</p> <p><strong>◆</strong> **持續行動:**行動,會帶來更多行動,引發接下來更多的行動與成果,持續顯化成?的最終成就。
<br /> <strong>◆</strong> **十倍放大:**倍増?在力量,存?十倍額度來倒扣,無條件地肯定自己,堅定信念與行動力。
<br /> <strong>◆</strong> **認識自己:**融合「已知」與「未知」的自己,找到?未曾留意或被人忽略的天賦與方向,釋放潛能。
<br /> <strong>◆</strong> **深度思考&****打破問題表層:**連結與?有關的重要訊息,破解迷局和盲點。
唯有打破問題表層的思考,?的思維模式才會質變。
<br /> <strong>◆</strong> **活在當下:**卯起來做該做的事!聚焦?的擁有,而非?的沒有,化為即刻行動,當下就是威力之點。
</p> <p><strong>作者簡介</strong><br /> <strong>洪培芸</strong><br /> 臨床心理師、暢銷?長銷作家。
<br /> 曾任儲備寄養家庭審?委員、在《50+:用新的方法,創造自己的理想老後》、《人物誌》撰寫專欄,帶領成長團體,並經常受邀到企業、各大專院校、社福團體演講,也時常上電視、廣播及Podcast節目分享。
<br /> 著有《人際?削》、《微笑憂鬱》、《為什麼關係融洽,?一半仍出軌?》、《心理防衛》、《療癒?疚》人生五書。
<br /> 對洪培芸來?,「認識自己」就是改變人生的起點,「活出自己」則是生命價?的體現,「持續行動」讓一切成為可能。
<br /> FB粉絲專頁:洪培芸的心理觀察</p>画面が切り替わりますので、しばらくお待ち下さい。
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【価格】1,174  (2025/11/05 14:25:38 現在)
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8
Rich Dad Poor Dad What the Rich Teach Their Kids About Money That the Poor and Middle Class Do Not!【電子書籍】[ Robert T. Kiyosaki ]

Rich Dad Poor Dad What the Rich Teach Their Kids About Money That the Poor and Middle Class Do Not!【電子書籍】[ Robert T. Kiyosaki ]

<p>April of 2022 marks a 25-year milestone for the personal finance classic <em>Rich Dad Poor Dad</em> that still ranks as the #1 Personal Finance book of all time. And although 25 years have passed since <em>Rich Dad Poor Dad</em> was first published, readers will find that very little in the book itself has changed ー and for good reason. While so much in our world is changing a high speed, th・・・(略)
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e lessons about money and the principles of <em>Rich Dad Poor Dad</em> haven’t changed. Today, as money continues to play a key role in our daily lives, the messages in Robert Kiyosaki’s international bestseller are more timely and more important than ever.</p> <p><strong>Milestones</strong></p> <p>While there is a milestone to commemorate ー and a new section in the book on Why Milestones Are Important ー preserving the integrity of the original content is testimony to the fact that this book has truly stood the test of time. The sidebars throughout the book (that were updated for the 20-year anniversary edition) have been updated again, but the core principles that parents and grandparents ー those who embraced Robert’s story and messages 25 years ago ー are sharing them with new generations who have found that its timeless wisdom and no-nonsense lessons can be applied to anyone’s life and their vision for a future that includes taking control of their finances.</p> <p>People of all cultures and countries celebrate milestones. We use them to measure time, mark progress, reflect on the lessons we’ve learned, and celebrate accomplishments… and they give meaning to our life’s journey. They are a way that we integrate past, present, and future… looking back at where we started, where we are today… and the promise of all that the future can hold.</p> <p>In the quarter century that has passed since <em>Rich Dad Poor Dad</em> was first published ー 25 years since April 8, 1997 ー so many things in our world have changed. But the one thing that has not changed is the pressing need for and the power of financial education. Money is still a mainstay of our lives, like it or not, and technology has brought both speed and innovations to the world of money. In an ever-changing world, we can all still get smarter when it comes to money… and learn as much as we can to secure our future.</p> <p><strong>Still the One… #1</strong></p> <p>Today <em>Rich Dad Poor Dad</em> consistently ranks among bestsellers around the world in the categories of Personal Finance, Parenting, and Investing, has been translated into 38 languages, and has sold more than 40 million copies worldwide.</p> <p><em>Rich Dad Poor Dad</em> is Robert's story of growing up with two dads ー his real father and the father of his best friend, his rich dad ー and the ways in which both men shaped his thoughts about money and investing. The book explodes the myth that you need to earn a high income to be rich and explains the difference between working for money and having your money work for you.</p> <p>In many ways, the messages of <em>Rich Dad Poor Dad</em>, messages that were challenged and criticized 25 ago, are more meaningful, relevant, and important today than ever.</p> <p><em>Rich Dad Poor Dad</em>...<br /> ? Explodes the myth that you need to earn a high income to become rich<br /> ? Challenges the belief that your house is an asset<br /> ? Shows parents why they can't rely on the school system to teach their kids about money<br /> ? Defines once and for all an asset and a liability<br /> ? Teaches you what to teach your kids about money for their future financial success</p>画面が切り替わりますので、しばらくお待ち下さい。
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【価格】1,172  (2025/11/05 14:25:38 現在)
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9
The Millionaire Fastlane Crack the Code to Wealth and Live Rich for a Lifetime【電子書籍】[ M.J. DeMarco ]

The Millionaire Fastlane Crack the Code to Wealth and Live Rich for a Lifetime【電子書籍】[ M.J. DeMarco ]

<p><strong>** 10TH ANNIVERSARY EDITION<br /> ** INTERNATIONAL BEST-SELLER; NOW TRANSLATED IN OVER 25 LANGUAGES WORLDWIDE</strong></p> <p>Has the "settle-for-less" financial plan become your plan for wealth? It sounds a little something like this:</p> <p><em>"Graduate from college, get a good job, save 10% of your paycheck, cancel the movie channels, quit drinking expensive Starbucks, save and p・・・(略)
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enny-pinch your life away, trust your life-savings to an indexed-fund peddled from Wall Street, and then one day, when you are oh, say, 65 years old, you can retire rich.”</em></p> <p><strong>Welcome to the greatest scam of the modern world</strong>, one that will take you 50 years of your youth to realize that you were conned. You don’t want to DIE rich in life’s tired twilight, you want to LIVE rich in vibrant youth.</p> <p>Unfortunately, since you were old enough to work a job, you've been lied to by an army of financial profiteers and mainstream media hucksters. The ruse? The reckless idea that TIME can create wealth through patient investing with the most untrusted people on the planet… Wall Street. That’s right, invest in an indexed-fund for 50 years while blindly trusting the uncontrollable and unpredictable markets: the housing market, the stock market, and the job market.</p> <p>I call this soul-sapping, dream-stealing dogma "The Slowlane" - an impotent financial gamble that dubiously promises wealth in a wheelchair. Accept the Slowlane as your financial roadmap and your future will blow carelessly adrift on a sailboat of <strong>HOPE</strong>: HOPE you can get a job and keep it, HOPE the stock market doesn't crash, HOPE the economy stays solvent, HOPE, HOPE, and HOPE. Is HOPE really a solid centerpiece for family's financial plan?</p> <p>Drive the Slowlane and you will find your life deteriorate into a miserable exhibition about what you cannot do, versus what you can.</p> <p>If you refuse the lifetime subscription to mediocrity, penny-pinching, and “waiting to retire so I can finally enjoy life” there's an alternative; an expressway to extraordinary wealth capable of burning a trail to financial independence faster than any road out there. And shockingly, this road has nothing to do with the Wall Street, jobs, 401(k)s, index-funds, or a mindless regimen of frugality.</p> <p>Demand more. Change lanes and create your explosive wealth accelerator. Hit the Fastlane, crack wealth’s code, and live rich for a lifetime.</p>画面が切り替わりますので、しばらくお待ち下さい。
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【価格】899  (2025/11/05 14:25:38 現在)
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